New beginning and good governance
We are here because the future demands new ways of doing. New perspectives, new solutions, new leadership, more teamwork and less self-oriented style, more honesty and transparency, listening to people, being connected to the rest of the world and knowing how to interpret it taking advantage of the digital revolution. We are the real and calm change. A firm, responsible change, based on consensus, bringing together the priorities of a Barcelona supporters majority. A change without backpacks, without nostalgia or mortgages of the past, only future.
Talent, at the Club
The Masia must re-nurture the first team in style and players, in football and in all sections. And recovering this potential means retaining the talent that has made history at Barça. That’s why Barça’s sports ideologues will be former players who have lived the essence of the squad, who have grown and triumphed in the club. They are the ones who know best what is right for the Masia to take advantage of all possible talent, and they are the ones who will make the sports decisions. Talent must be found comfortable in all areas of the Club. That is why we will also replicate this philosophy throughout the structure of the Club, from top to bottom.
The members, in the center
We will put members at the heart of the Club's governance model. Transcendental decisions are coming, a reconstruction that will involve us all, and we cannot and do not want to face this challenge with our backs to the partner. We guarantee that the members will be the owners of the Club. Once the law is reformed, we will implement electronic voting in:
A Club with a cause
We are committed to being decisive and proactive in making our world a fairer, more democratic and viable world. We will be the Club most loved by boys and girls: the best club in the world. We want children from all over the world to be dazzled by Barça for their titles, but also for their deeds. For what we earn, but also for how we earn it. That is why, during our term, we will have a quality education as our banner, one of the 17 greatest goals of sustainable development for the 21st century set by the UN.
Yes to a female Barça
We want to normalize the role of women in the Club, at all levels and levels. To be more than a Club, Barça still have to make a stronger and more determined commitment to having women's teams always competing at the highest level.
Yes to a stadium full of Club members
We will restore the partner’s bond with the Stadium. It is urgent to leave behind 75-77% of chronic employment in the statistics and generate a massive attendance of partners. On average, more than 20,000 seats are unoccupied. That’s why we want to turn every match day into an experience designed for members, which encourages travel to the Stadium.
Yes to the sections
Barça must be the largest and most admired sports clubs in the world. We will promote the sections with the same strategy with which we will promote football. Not just to win titles, but because good section management involves more fans, more markets, more audiences and more revenue.
Yes to a good financial management
The fragile economic situation of Barça, combined with the very high competition and the uncertainty caused by the pandemic, force us to rethink the economic structure of the Club and to provide it with all the ingredients necessary for it to function at maximum performance.
Yes to a viable Espai Barça
Espai Barça is the biggest investment in the history of the Club. The initial budget of € 600M presented a (now obsolete) financing formula of € 200M from naming rights, € 200M of own resources and € 200M of debt. Today this budget has evolved to € 815M, and a financing of € 400M of bank debt and € 415M in guaranteed bonds with the future income to be obtained is proposed.
The members will approve the final project in a referendum.
Yes to our story
We are and will be a Catalan and Catalanist club. The Club will always be by the side of what Catalans decide at the polls.